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That showed us there was continued interest."And so the team shored up as best they could and rebuilt."We knew we needed to fix the internal infrastructure.
Hired a new security team, a new CISO who looked at everything from ground ups, instilled a sense of purpose for security."And if I'm a user, I ask, how do I trust the same thing won't happen again?
And that is extraordinary."We represent how a company can come back from what could be seen as catastrophic circumstances," chief strategy officer Paul Keable tells me, "if you take the right approach.That is more reminiscent of a USB stick plugged into an office computer than a website hack.This wasn't a breach, I suggest to him now, this was an attack of a hellish nature."There's a lot of speculation," he says, much more wary now than earlier.We're well on the way to surpassing member numbers and we will now turn our attention to the broader international markets."The number 60 million was bandied around in press releases earlier in the year."That's cumulative," he says, "the number of people who have joined since inception in 2002.We look at the number of people through the door on a daily basis, that gives you a sense of continued interest, continued ability to grow on your base.
There are few activities that are the same across the globe, across religions, across socio-economic levels.